Jessica Kidner
All episodes

Episode 34

Sick of Posting on Social Media? How I Built a Booked-Out Home Salon

17 August 2026, 15 minutes

Play episode 34

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Show notes

Sick of Posting on Social Media? Are you sick of feeling like you have to post on social media every single day to get clients?

Feel like social media has become a full-time job on top of running your beauty business?

Wondering how other beauty business owners seem to stay fully booked without constantly creating Reels and content?

Tired of wondering what to post, how to film it and whether anyone is actually going to book from it?

What if you could build a profitable home salon without having to live on social media?

In this episode...

In this episode, I’m sharing how I built a booked-out home salon without posting on social media every single day — and why I believe there’s a much simpler way to market your beauty business.

I’ll take you behind the scenes of starting my home salon from zero clients, how I used my website, local marketing and social media together to attract my ideal clients, and why getting clear on who you want to work with and what you want to be known for can completely change the way you market your business.

If you’re a nail tech, beautician, esthetician or beauty business owner who is exhausted by the pressure to constantly create content, this episode will help you rethink your approach to marketing and show you how you can build a profitable home salon with simple systems and more freedom.

Because you don't need to show up MORE.

You need to show up with purpose.

Resources & Links Mentioned

✨ Want help building a profitable beauty business that works around your life?

Book a one-on-one coaching session with me:
jessicakidner.com/coaching

✨ If you enjoyed this episode, share it with a beauty business owner who is sick of posting on social media!

And don't forget to leave a review on Apple Podcasts — it helps more beauty business owners find the podcast.

Want to work through this on your own business?

Start with a Beauty Business Audit: one hour, one-to-one, online. We'll find what's holding your business back, and you'll leave with a plan.

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